e-Trends is part of comScore, Inc. a leading online market research community of more than two million web users. Our goal is to develop a better understanding of consumers’ online trends and patterns.

Is instant messaging becoming more popular than e-mail? Are more people buying cars online? Are consumers turning to their computers to download music or even movies?

Businesses across the Internet ask those kinds of questions each day. And they depend on services like e-Trends to answer those questions to improve their Web sites, enhance their services and make the World Wide Web a better place for all users. Just as the television industry uses rating services to determine which are the most watched programs — and to affect the shows and commercials that air — the Internet community relies on services like e-Trends to understand the likes and dislikes of Internet users to make informed business decisions.

As one of our panelists, you perform a vital service, and we reward you for your participation with exclusive benefits, including:

As a research organization, our goal is to understand your browsing and buying habits and not influence them. For this reason protecting your privacy is vital to our business. We closely guard your privacy and we NEVER use the information you provide to advertise or market to you. We never divulge any of your personally identifiable information. The e-Trends software can not be installed unless we have received your consent to participate in the panel. Before we obtain that consent, we fully disclose our research focus and information gathering practices. Once you become a member, we provide a simple opt-out process for you to leave the service at anytime. Click here to read our privacy policy >